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Enterprise Business Directorate

Head of Customer Value Management

Full Time South Jakarta City, Indonesia

About the Role

  • Develop and implement the overall customer value management strategy aligned with the enterprise’s business objectives.
  • Identify opportunities for enhancing customer value and driving long-term profitability
  • Define and implement a comprehensive CVM strategy that aligns with the overall business objectives
  • Focus on maximizing customer lifetime value through segmentation, targeted marketing, and personalized customer experiences.
  • Collaborate with cross-functional teams to identify and develop value propositions for different customer segments.
  • Utilize customer data and analytics to gain insights into customer behavior, preferences, and needs 
  • Develop segmentation strategies to personalize customer interactions and offerings
  • Monitor and analyze customer lifecycle stages to identify opportunities for intervention and value enhancement.
  • Lead efforts in segmenting the customer base to understand key behaviors, needs, and potential value.
  • Develop and execute strategies for each stage of the customer lifecycle, including acquisition, retention, growth, and win-back initiatives.
  • Utilize advanced analytics and collaborate with analytics team to identify high-value customers and create tailored approaches to enhance their loyalty and spending.
  • Design and implement retention strategies to reduce churn and enhance customer loyalty.
  • Develop and manage loyalty programs and initiatives that drive customer engagement and satisfaction.
  • Collaborate with marketing and sales teams to create targeted campaigns aimed at retaining high-value customers.

Requirements

  • Bachelor's degree in Business Administration, Management, or a related field
  • Minimum of 6 years of experience in Customer Value Management, customer retention, or related roles within the enterprise or B2B sector.
  • Have strong communication and presentation skills, with the ability to articulate complex technical concepts to non-technical audiences.
  • Location: Centennial Tower, South Jakarta

Benefits

  • Medical Insurance
  • Medical Check Up